Hashtag Analysis
The Hashtag Analysis section breaks down how hashtags are being used in the tweets — helping to evaluate visibility strategies, branding consistency, and the reach of your messaging. It also highlights your top-performing tags to guide future content.
How It Works
Tweets with Hashtags – Percentage of total tweets that include at least one hashtag. A strong indicator of discoverability strategy.
Avg Hashtags/Tweet – Measures how many hashtags are used on average in each post.
Unique Hashtags – Total number of distinct hashtags used during the selected period.
Top Hashtags List – Displays the most used hashtags, ordered by frequency (e.g.
#tgmetrics – 24x), making it easy to spot branded or community trends.
This section helps you:
Optimize content for searchability and virality.
Detect which narratives or campaigns are being reinforced through hashtags.
Avoid spammy behavior by keeping usage balanced and intentional.
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